Kim Kardashian and Kylie Jenner are not at “war” over their makeup lines, despite a new feud report. On the contrary, the sisters are working together to further their beauty businesses.
“Kim Vs. Kylie: New War Explodes,” blares an inaccurate headline in the current edition of In Touch. The tabloid claims, “Kim’s latest venture, a makeup line that competes with her little sister’s, is creating tension between the two.” A so-called “source” is quoted as saying, “Kylie is really upset. She feels like it’s a slap in the face from her own big sister.”
When Kardashian successfully launched her contouring and highlighting kits last month, “everyone was thrilled except for Kylie,” the supposed source alleges to the gossip magazine, which maintains a “sibling rivalry has been brewing for a long time.” As evidence, the outlet points to the reality stars allegedly competing for followers and likes on Instagram, as well as over who has the more popular app.
And when Jenner scored her own reality show (as Gossip Cop exclusively reported earlier this year), “that was the last straw. This makeup line is a way for Kim to show Kylie who is the most famous in the family,” contends the publication’s purported tipster, who adds, “Kylie felt like she had her own thing, but now Kim is taking over as usual.” But, unsurprisingly, this story is misrepresenting the situation.
First of all, Kardashian and Jenner are supportive of each other’s respective makeup products. That’s why they even collaborated together in April on a liquid lipstick collection called “KKW by Kylie Cosmetics.” That’s noticeably not mentioned in the article. It’s also not mentioned that the Kardashian sisters put their name on makeup products long before Jenner started her line. Furthermore, Jenner and Kardashian primarily offer different products (mainly lip and eye eyeshadow kits vs. contour and highlight kits), so they’re actually complementing each other, not rivaling one another.
It’s really no different than Khloe Kardashian starting her Good American denim line, even though Jenner and sister Kendall already had their clothing collection. No one considered that a rip-off, and no one should look at this now as Kardashian ripping off Jenner, either. In Touch has painted a greatly sensationalized picture that conveniently ignores much of the information Gossip Cop has outlined here. It’s no wonder a rep confirms the story is entirely “false.” And considering this tabloid has made up such serious but untrue claims about Jenner being pregnant and Kardashian getting divorced, it really has no business writing about them at all.
Gossip Cop believes there to be elements of truth, but the story is ultimately misleading.